Time Person Of The Year : "You"

Time magazine named ‘You’ as its Person Of The Year, with a lovely cover designed to reflect the importance of - the rise of citizen journalism, blogging user-generated Internet content as a driving force in the modern world. You," in this case, refers to people who create content to put on the World Wide Web - so it may actually not be you, personally. User-generated content on websites such as YouTube has proved the latest twist in the Internet revolution, with the site attracting millions of users and earning its founders $1.65 billion when it was bought by Google earlier this year. The citation for the awards says, “for seizing the reins of the global media, for founding and framing the new digital democracy, for working for nothing and beating the pros at their own game, TIME's Person of the Year for 2006 is you”. The editors write that they chose to put a mirror on the cover because it literally reflects the idea that you, not them, are transforming the information age.
Though this may be seen as hyping and said more for effect than reflecting reality, I like the decision of the editors. Yes, am indeed aware that activities like blogging are perhaps about to peak now. With 100,000 blogs being created every day 1.3 million blog posts being written, this is a phenomenon by itself. .

Not surprising – the year 2005 saw podcasting as the word of the year and blog was declared the word of the year in 2004 and some called the last two years as year of the blogs!! One needs to note that just about Vista is about to be released, when designers want to say "technology" with style, they choose Apple. Two decades back, few years after the PC was launched, the editors of TIME magazine christened it as their choice for person of they year. How correct they were. TIME is right that the phenomenon if user generated content and related mechanisms are indeed a revolution, but not many may see this - as in a sense we are just seeing the beginning.