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Monday, July 02, 2007

NetSuite Files For IPO

The much awaited IPO of NetSuite is about to happen. NetSuite just filed with the SEC for an IPO. It makes an interesting reading to look at the advantages seen by customers and risk factors that could affect company performance. The company claims to have 5,300 active customers as on date.

From the SEC filings, which make interesting reading. The company sees the key advantages for it as :

- One Integrated System for Running a Business.
- Role-Based Application Functionality and Real-Time Business Intelligence.
- On-Demand Delivery Model..
- Low Total Cost of Ownership.
- Rapid Implementation..
- Ease of Customization and Configuration..

The Larry Ellison majority owned company sees the risk as under:
- we have a history of losses, and we may not achieve profitability in the near future. We experienced a net loss of $23.4 million for 2006 and $3.7 million for the three months ended March 31, 2007. As of March 31, 2007, our accumulated deficit was $193.0 million;

- because we provide a suite of on-demand applications that many of our SMB customers use to manage their critical business processes, the market for our service may develop more slowly than we expect;

- our customers are small and medium-sized businesses, which can be challenging to cost-effectively reach, acquire and retain;

- our quarterly operating results may fluctuate, and we have a limited operating history;

- we use a single data center to deliver our services. Any disruption of service at this facility could harm our business; and

- we may become liable to our customers and lose customers if we have defects or disruptions in our service or if we provide poor service.

- ou r customers are small and medium-sized businesses, which can be challenging to cost-effectively reach, acquire and retain.

- We believe that our quarterly revenue and operating results may vary significantly in the future and that period-to-period comparisons of our operating results may not be meaningful.

Its indeed interesting that Netsuite has filed for an IPO now.

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