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Tuesday, January 11, 2005
The Hughtrain is a new branding framework starting with the thinking,"The market for something to believe in is infinite". Hugh Macleod,the original proponent behing this says, "We have entered an age, the first in history, where self-realization is not just possible for anelite few, but for everyone. The soul cannot be outsourced. Either get with the program or hire a consultant in Extinction Management. No vision, no business. Your life from now on pivots squarely on your vision of human potential. The evolution has to be from Human capital to physical capital to financial capital to intellectual capital to emotional capital and then onto expressive capital".
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