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Sunday, September 18, 2005
Microsoft - Bumpy Road Ahead
We recently covered about the emerging Future Of Microsoft and the issue of good talent that is leaving microsoft. Fred Wilson writing on the same theme expects customers to exhibit similar traits of not getting locked in with same product/technology forever -particularly where the switchover costs do not hold them back. He writes software is becoming "organic" and he believes Google started this movement. Google's free web service made people respond to in an emotional way. That created a phenomenon that drew developers and users to the Google franchise. Google opened up their APIs so people could build businesses on top of them. Now they have a whole ecosystem. This has happened with other software platforms too - Craigslist, Flickr, Skype, etc. He notes, Microsoft may want to be part of this "organic" software world, but its not in their DNA. Many of their leading technology minds get this new way of being and want to be part of it. So they leave, some to Google, many to do startups. Consumers get this too. They don't want to be locked in any more. Microsoft is the master of lock in. They want open software, open source, open potential. The Firefox phenomenon is a clear example of this this happening in the consumer market.Fred cautions that Microsoft's franchise is the CIO going forward because they are risk adverse and are the least likely to move to this new developing organic software model. But consumers will lead the companies they work for into this world whether they like it or not. And eventually people will be using wikis and web based email and calendaring apps in their offices and Office will slowly matter less and less.
Category :Emerging Trends, Microsoft |
|Sadagopan's Weblog on Emerging Technologies, Trends,Thoughts, Ideas & Cyberworld