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Friday, March 17, 2006
A nice perspective about the recent spate of internet acquisitions. The article points out that post the tech bubble burst, old-media businesses are rushing back to the Web, planting their flags on-line as the Internet eats away at newspaper and television audiences. "It's a cognitive shift for the media sector that's only starting to register with many companies. Media companies are hunting for so-called sticky sites that have little to do with news content or programming, but offer enough gimmicks, such as photo publishing, music broadcasting or community networking. They want sites that keep people surfing longer and exposed to more advertising". Interactive websites that allow people to post their own content and connect with other users are the prize most companies seek.
Category :Emerging Trends |
|Sadagopan's Weblog on Emerging Technologies, Trends,Thoughts, Ideas & Cyberworld